Ecommerce Website Audit

Description

Black Friday Website Fix Promo 🚨

Holiday traffic is coming fast — let’s whip your website into shape before Q4 sales start rolling in!
👉 Audits are completed in the order received (only 1–2 per day). The sooner you book, the sooner you’ll have insights to start improving your site before the holiday rush.

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E-Commerce Strategy → More Sales

Is your website actually helping you make sales…. or leaving visitors confused, frustrated, or skeptical? The thoughts running through your visitor’s mind while browsing your website may surprise you.

Online shopping continues to grow and customer expectations are higher than ever. If your website doesn’t effectively communicate the value of your products and offer a seamless checkout flow, you’re leaving money on the table. When you sign up for a Website Review or Audit you’ll gain key insights about how your customers experience your shop and what is stopping them from making a purchase.

💡 Did you know?

• In 2024, US ecommerce grew at more than 2x the rate of total retail ¹
• About 70% of shopping carts are abandoned – *MOST* for fixable reasons ²

A few strategic tweaks to your site can:

• Increase conversions & sales
• Boost average order value
• Create happier customers (with fewer complaints)
• Keep your shop running smoothly during peak season
• Maximize your marketing efforts

Don’t waste your time, energy, or money driving traffic to a website that doesn’t convert. It’s important to fix your website before
Sign up for an E-commerce Website Audit and I’ll help you whip your website into shape!

About this Offer

There’s nothing better than personalized feedback & support! I’ll comb through your website and give you my professional insights specifically for you & your unique brand. You’ll get tailored suggestions on how to make your website easier to navigate, better for customers, and convert more sales.

Through my years of experience building websites and fixing many more, I’ve identified factors in a website’s design, layout, content, structure, and navigation that have an effect on its ability to perform and convert visitors (potential buyers) into satisfied customers.

How It Works

1 Choose either Quick Review or Full Audit (more info below)

2 Enter your website address in the “website URL” box to get started. You can let me know if you have any specific questions or specific pages/listings you want me to cover (optional).

3 Submit your order and you’ll instantly receive the Pre-Holiday Website Checklist PDF in your email

4 I’ll complete your review or audit and email you when it’s done with your file(s). Due to large file size I’ll use a service called WeTransfer, which will give you the ability to download the files to keep on your computer or cloud.

🔍 Quick Website Review $98 $90

[Video] 20-minute video screenshare of me reviewing your website

• Honest feedback as if I’m a first-time shopper
• Insights into what feels confusing, unclear, or missing
• Sticking points that cause visitors to hesitate or abandon their purchase
• Big-picture clues on what could be improved

[PDF] Pre-Holiday Website Checklist (Bonus) – A practical guide to get your store holiday-ready, covering:

• Essentials & Security – speed, mobile-friendliness, backups, SSL, and safe checkout
• Marketing & SEO – optimize product listings, email capture, and Google tools
• Conversion Boosters – trust signals, upsells, reviews, holiday gift ideas, and checkout flow
• User Experience – analytics setup, customer journey tracking, and smooth site navigation

🛒 Full E-Commerce Audit $195

Everything in the Quick Review Plus:

[PDF] Personalized written report with my top 5 recommendations for improvement

• Top-priority action items that you can implement right away
• Examples & visuals to inspire design changes
• Actionable game plan for your website

Timeline / Turnaround

3 Business Days. You will receive an email with a link to download your audit within 3 business days (M-F) after purchase. Please be sure to include your website address and double-check your spelling. Missing info or typos may delay the turnaround.

If you have any questions after reviewing your audit, I am available via email for 7 days if some additional clarification is needed. If you’re looking for consulting beyond a quick 1-3 sentence response, please consider booking a 1-on-1 Consulting Session so we can dig into your unique questions and strategy.

About Me / My Experience

I’m Rebecca — a lifelong geek and creative. I started making websites as a kid in the early 2000’s writing straight HTML code in Notepad.

With a formal background in graphic design (BFA, Salisbury University) and 15+ years of professional web design experience, I combine the principles of design with hands-on ecommerce web development strategy to help small product-based businesses thrive online. I’ve built and optimized sites across Shopify, WordPress, Squarespace, Magento, Drupal, GoDaddy, Wix, and more.

Now, my mission is to educate and equip handmade sellers and creative small business owners with the knowledge, skills, and tools to DIY their own website for their product-based business.

I can’t wait to work with you and complete your website audit!

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Please Note:
This is a non-refundable, personalized service. If I review your site and find I cannot provide value, I’ll refund you before beginning. Results are not guaranteed, but you will walk away with clear, personalized insights

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¹Digital Commerce 360

²Baymard Institute